Privacy Policy

Last revised: January 17, 2022


Uplinq Financial Technologies Inc. (collectively, “Uplinq”, “we”, “our” or “us”) recognizes the importance of privacy. The purpose of this Privacy Statement is to inform you about the types of Personal Information (as defined below) we collect, use, and disclose. It explains the choices you have regarding such use and disclosure, and how you may access and correct that information. This Privacy Statement does not apply to the extent we process personal information in the role of a processor or service provider on behalf of our customers.


This Privacy Statement covers the following topics:

  • Personal Information We Collect
  • How We Use Your Personal Information
  • How We Share Your Personal Information
  • Your Consent and Withdrawal of Consent to Collection, Use and Disclosure
  • Opting Out of Marketing Communications
  • Retention of Personal Information, International Transfer and Storage
  • Information Security
  • Accessing and Updating Your Personal Information
  • Third-Party Websites and Services
  • Changes to this Privacy Statement
  • How to Contact Us

Personal Information We Collect

"Personal Information" means information about or that relates to an identifiable individual and all “personal information”, “personal data”, or other similar terms as set out in applicable privacy and data protection laws. This Privacy Statement does not apply to the extent we process personal information in the role of a processor or service provider on behalf of our customers, and Personal Information in this Privacy Statement does not include any such information.

We may collect, use, and disclose different kinds of Personal Information, depending on our relationship with you. The types of Personal Information that you provide to us and that we collect directly from you include:

  • information you provide us such as your name, email address, and location (e.g., country, province, state, city);
  • information about your role in your organization and your contacts such as colleagues or people within your organization;
  • payment information, including credit card and bank account information; and,
  • content of feedback, testimonials, inquiries, support tickets, and any phone conversations, chat sessions and emails with or to us.

We typically collect this information when you register on our website or for our services on behalf of your organization, or when you use our website or services.

We may also collect Personal Information automatically when you use our services. The types of Personal Information we may collect automatically through your use of our services include:

  • information regarding your use of our services, for example login times and frequency, time spent using our services, etc.;
  • certain technical and device information about your use of our website and services, such as your internet protocol address, information about your device and the location of your device, and browser and operating system information;
  • computer and device information, such as device, application, or browser type and version, browser plug-in type and version, operating system; and,
  • information contained in or whose collection is enabled by cookies, web beacons, and other similar technologies.

You have a variety of tools to control the data collected by cookies, web beacons, and similar technologies. For example, you can use controls in your internet browser to limit how the websites you visit are able to use cookies and to withdraw your consent by clearing or blocking cookies.

How We Use Your Information

We generally use your Personal Information for the following purposes (the “Purposes”):

  • to deliver and support our services and fulfill contracts with clients;
  • to contact you relating to our website or our products and services;
  • to monitor and improve our website and services, to improve our products and services, and to develop new products and services;
  • to conduct research and analysis related to our business, our products and services, and our website;
  • to market our products and services;
  • to respond to your inquiries, complaints, or requests;
  • if you apply for employment with us, to process and consider your application; and,
  • to investigate legal claims;

We may use your personal information and other information for Purposes for which we have obtained your consent, and for such other purposes as may be permitted or required by applicable law.

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

How We Share Your Personal Information

We rely on third party services providers to perform a variety of services on our behalf, such as e-commerce providers, telephone and technical support providers, hosting, data storage and processing service providers, software developers, and research and analytics providers. We may transfer your Personal Information to service providers that are assisting us with the Purposes. We ensure that those service providers are subject to appropriate privacy standards and are required to comply with applicable privacy laws.

Additionally, we may disclose your information when we believe such use or disclosure is permitted, necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (d) to enforce the terms of the agreements for our products and services; (e) to protect our rights, operations or property; (f) to allow us to pursue available remedies or limit the damages that we may sustain.  In addition, we may transfer your Personal Information and other information to a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, brands, affiliates, subsidiaries or other assets, or other business transactions.

Your Consent & Withdrawal of Consent to Collection, Use & Disclosure

We generally obtain your consent prior to collecting, and in any case, prior to using or disclosing your Personal Information for any Purpose. You may provide your consent to us either orally, electronically or in writing. The form of consent that we seek, including whether it is expressed or implied, will largely depend on the sensitivity of the Personal Information and the reasonable expectations you might have in the circumstances.

If you provide Personal Information about another individual to us, it is your responsibility to obtain the consent of that individual to enable us to collect, use and disclose his or her information as described in this Privacy Statement.

Where feasible or required by applicable law, we will generally accommodate requests to withdraw consent – subject to legal or contractual restrictions. However, this may mean that you are no longer eligible for certain goods or services, or to participate in certain programs – or otherwise limit our ability to fully meet your needs.

If you wish to withdraw your consent to our collection, use or disclosure of your Personal Information, please contact us using the contact information in the “How to Contact Us” section below. In some cases, withdrawal of your consent may mean that we will no longer be able to provide certain products or services.

Opting out of Marketing Communications

If you no longer want to receive marketing-related emails from us, you may opt-out of receiving marketing-related emails by clicking the “unsubscribe” link at the bottom of any email you receive from us. You may also opt-out by contacting us directly using the contact information in the “How to Contact Us” section below.

We will endeavour to promptly respond to your opt-out request, but we ask that you please allow us a reasonable time to process your request. Please note that if you opt-out from receiving marketing-related emails, we may still need to send you communications about your use of our products or services, or other matters.

Retention of Personal Information, International Transfer & Storage

We will retain your Personal Information for as long as necessary to fulfill the Purposes for which that Personal Information was collected and as permitted or required by law.

We may send Personal Information outside of Canada for the Purposes, including for process and storage by service providers. While your Personal Information is outside of Canada, it is subject to the laws of the country in which it is located -- which may have different data protection laws than Canada. Those laws may require disclosure of your Personal Information to authorities in that country. For more information about our policies and practices regarding service providers outside of Canada, contact our Privacy Officer using the contact information in the “How to Contact Us” section below.

Information Security

We have implemented physical, organizational, contractual, and technological security measures in an effort to protect your Personal Information from loss or theft, unauthorized access, use, or disclosure. Like most companies, we cannot guarantee that our safeguards will always be effective.

If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any information that you provided to us has been compromised), please contact us immediately using the contact information in the “How to Contact Us” section below.

Accessing & Updating Your Personal Information

We expect you, from time to time, to supply us with updates to your Personal Information, when required. We will not routinely update your Personal Information, unless such a process is necessary.

You may make a written request to review any Personal Information about you that we hold, and we will provide you with any such Personal Information to the extent required by applicable laws.

You may also challenge the accuracy or completeness of your Personal Information in our records. If you successfully demonstrate that your Personal Information in our records is inaccurate or incomplete, we will amend the Personal Information as required. Where appropriate, we will transmit the amended information to third parties having access to your Personal Information. If we are handling your personal information on behalf of a customer, we may refer your correction request to that customer.

We may require that you provide sufficient identification to fulfill your request to access or correct your Personal Information. Any such identifying information will be used only for this Purpose.

We will not charge any costs for you to access your Personal Information in our records without first providing you with an estimate of the approximate costs, if any.

You may have the right to make a complaint to the Privacy Commissioner of Canada or applicable provincial privacy commissioner if you object to how we have handled your request.

Third-Party Websites & Services

We may provide links to third-party websites for your convenience and information. We may also make opportunities available to you to purchase, subscribe to, or use other products and online services from third parties with different privacy practices, and those other products and online services are governed by their respective privacy statements and policies. This Privacy Statement does not extend to any websites or products or services provided by third parties. We do not assume responsibility for the privacy practices of such third parties, and we encourage you to review all third-party privacy policies prior to using third-party websites, products, or services.

Changes to Privacy Statement

From time to time, we may make changes to this Privacy Statement. When changes are made to this Privacy Statement, they will become immediately effective when published in a revised Privacy Statement posted on our website unless otherwise noted. We may also communicate the changes to this Privacy Statement through our services or by other means. The Privacy Statement was last revised as of the date that appears at the top of this page.

How to Contact Us

All comments, questions, concerns or complaints regarding your Personal Information or our privacy practices, or to make an access or correction request, should be forwarded to our Privacy Officer as follows:

Privacy Officer
By email:

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